Emirates | Your pleasure is our business

The disruption of flights earlier in the year, caused by volcanic ash cloud and strikes at rival airlines had a hugely negative impact on people's summer holidays

Chemistry created a press ad that connected with traveller's concerns while highlighting Emirates’ reliability.

The confident tone of the ad reassures passengers that Emirates is a safe and certain choice and re-enforces the scale of the Emirates global network and its commitment to providing a premium service.

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